Category Rundown: Snacks and Sweets

Last year, consumers spent over $3 billion on candy purchases.

To better understand how consumers purchase snacks and what snacks are top of mind, we surveyed 700+ online grocery shoppers. The survey results combined with data from our recipe network of 5,200 sites provide us with key insights — like where they purchase, impulsivity rates and how they use snack foods as ingredients — that culminate in our Snacks and Sweets Category Rundown. 

New to the series?

We explore a new category each month using fresh consumer survey results and data from our contextual commerce platform of over 5,200 recipe sites.