---
title: "Form: Sugar Swap Build Baskets and Lift in Awareness"
description: This alternative sweetener wanted to conquest traditional sugar and inform consumers of the benefits of switching to their lower calorie, natural offering.
---

[![Chicory](https://info.chicory.co/hs-fs/hubfs/raw_assets/public/Chicory_April2021/images/Primary+Logo.png?width=500&height=788&name=Primary+Logo.png "Chicory")](https://chicory.co/)

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[![Chicory](https://info.chicory.co/hs-fs/hubfs/raw_assets/public/Chicory_April2021/images/Primary+Logo.png?width=500&height=788&name=Primary+Logo.png "Chicory")](https://chicory.co/)

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# Sugar Swap Build Baskets and Lift in Awareness

This alternative sweetener brand wanted to conquest traditional sugar and inform consumers of the benefits of switching to their lower calorie, natural offering, during Q4, allowing them the perfect platform to make an impact.

Find out how they worked with Chicory to send $86K In products sent to online retailer carts and produce a 5.7% lift in awareness of brand.

![Sugar Replacement In-Line Mock Ups copy](https://info.chicory.co/hubfs/Sugar%20Replacement%20In-Line%20Mock%20Ups%20copy.png "Sugar Replacement In-Line Mock Ups copy")

---

[![Chicory](https://info.chicory.co/hs-fs/hubfs/raw_assets/public/Chicory_April2021/images/Chicory+Primary+Icon.png?width=550&height=550&name=Chicory+Primary+Icon.png "Chicory")](https://chicory.co/)

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