How Pre Brands Partnered with Chicory to Drive $600K in Incremental Sales Using Contextual Commerce
To keep up their momentum and scale the company, the Pre Brands team saw a need to invest further in boosting sales, growing their awareness and gaining a deeper understanding of their performance across regions. They’d invested in bottom-of-the-funnel strategies, as well as recipe creation that showed off their products, but wanted to improve their top-of-funnel reach.
In early 2023, the Pre Brands team brought on Chicory to create and run campaigns that promote their products in recipes across Chicory’s network of 5,200+ top-tier food publishers and blogs — and supercharge their presence on Instacart.
